Having dreams of a life outside of a regular 9 to 5 job is great. But if you never take action, then they’ll never happen. Sad but true.. If you want your dreams to come true, you need to make a plan and get started!
Of course, life can get in the way. That’s why you need this 10-step Plan of Action in front of you. It will help you stay motivated and keep you on track all the way to that first dollar coming in:
Pick A Business Idea
There are dozens of really great business ideas out there. Some are perfect for the stay-at-home-mom who wants to work her own hours. Then there are dozens more really great side hustle ideas right here on this website too! That means you can start to set things up on the side of your part-time or full-time job. You can keep all your other commitments going with a side hustle that lets a little income trickle in at your convenience.
If you’re looking for inspired business ideas that are easy for a first-time entrepreneur, then you’ve found it. Take on the ones that speak to you. You’ll feel more confident about selling those products or services. Try to relate it to things you’ve done before. That way you are using your existing skills and experience. No steep learning curves, no additional training, and nothing scarily new!
Find A Domain Name That Suits Your Business
Now you’ve got your idea pinned down, you need a domain name for your website. Try to keep it memorable and check it reads OK when all the words are joined together. If you’re selling writing services, you might use your name.
After all, you’re the person your clients go to for that service. If you’re selling tees, then you need a domain that gives people an idea that they’re going to get wearables or fashion from you. You can check the availability of domain names simply by typing them in.
Find A Hosting Service For Your Website
Your website also needs to be hosted. This service is provided by a company for a small fee, usually paid monthly. Choose any one of dozens of different companies. Some will offer the service really cheaply if you buy a domain name through them. Shop around and see what deals you can find.
I definitely recommend using WordPress.org to build your website. When you’re shopping for hosting providers, make sure they include WordPress support. If you’re selling online, you should also make sure you have SSL certificates included in your package. You’ll also do well to have a shopping cart facility or at least capacity for one.
Design Your Website
We’ve already mentioned WordPress as a good way to build a website. Simply log in and choose a template. There are too many to count! You can select one at a time until you find the look and style you like best. There are plenty of free ones. They can also be customized too. You can change the colors and pick variations for a layout. The most important part of any template, though, is your header. This might be your business name or a large banner of your logo. Make it count.
Start Uploading Content Regularly
Before your website ranks on the search engines, you need to have plenty of content for your visitors to view. Add posts of at least 350 words every other day or so. You can talk about anything you like as it is your blog.
Or you might prefer to keep the content related to the service or products you are selling. Make them informative, well-written, and attractive with plenty of images.
Promote Your Website
Promoting your website should be easy, but it’s one area that so many first-timers get in a confused about. Using WordPress, you can add social media sharing buttons so visitors can add a link to your post on their timeline. You should be doing this as a matter of course across all of your social media platforms. It can be set up to share automatically on your post editing page.
Get Your Social Media Marketing Campaigns Going
Include your URL in all of your correspondence. Emails, texts, and social media posts can be good places to do this. Talk about setting your website up on your social media platforms too.
Finally, consider using some Pay Per Click advertising campaigns to target particular keywords until your SEO is up to speed. Use a social media marketing dashboard to keep track of your posts and tweets. Try to talk to your audience every day.
Check Your SEO And Digital Marketing Stats
If you’re still not ranking well and your PPC isn’t really delivering, it might be time to get some help. Make sure your brand message and appearance is consistent across every platform and campaign.
Now try to find an established SEO specialist like CandidSky to help you deliver your messages more effectively. SEO companies can check your content and your keywords then help you plan your campaigns.
Your First Orders
At last, you have your first orders! 🙂 Make sure you are set up and capable of delivering on the service promises you made in your campaigns. This is essential if you don’t want any negative reviews.
Send out emails to confirm you have the order and thank your customer for placing it. Then send another out when you dispatch or deliver the order. Finally, follow up with another thank you and invite them to get in touch with any feedback or queries.
Taking Care Of Customers And Clients
Now you have some customers or clients, it’s very important you take care of them. The data you have about them is valuable. It is also a legal requirement to protect it securely. Follow up sales with a newsletter or further product information.
Customer relationship marketing gives you the chance to make additional sales. This increases the customer value. It also means your business is well on the way to success.